The two questions

“Who’s it for? What’s it for?”

These are two of the most important questions we can ask when planning and facilitating. And when you’re familiar with these questions, you’ll find yourself using them as a point of reference — a lens of evaluation.

So often, we fall into the trap of doing things like they’ve been done before. Of following the perceived protocol. Of getting all the way to the end without pausing to ask, “Why are we doing this?” and “What’s the best way to accomplish our goal?”

Operating at the level of “repeat” or “whatever people usually do” is much easier — and it might be safer — but we’re likely missing some remarkable opportunities to do things even better.